Democratic hopefuls have made attempts to reach out to Spanish-speaking communities, but voters in Northern Nevada have said candidates are not doing enough to reach them before the caucus on Sat., Feb. 22.
In the past few weeks, most of the candidates have boosted their efforts to reach Latinx voters by dropping campaign ads in Spanish ahead of Nevada’s caucus.
“Nevada is going to be the first time in this primary/caucus where a significant population of Latino voters will be able to make their voices heard,” said Danny Turkel, a spokesman for Voto Latino, a national group dedicated to the Latinx vote.
He said campaigns should have started outreach efforts from the beginning of the race.
“You know, putting an ad into Spanish is not the end-all, be-all of contacting the Latinx community and mobilizing them to get out and vote,” Turkel said.
According to the latest census, Latinos make up almost one third of Nevada’s population. The results of a Pew Research Center survey shows that Latinos will make up the second largest voting bloc for the 2020 election.
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